Retail displays
A product story. Clearly presented.
No7
We produced printed retail display formats and dimensional lettering for No7, giving product presentation and brand messaging a shared physical setting. Graphic panels, shaped bases and product positions work together across the photographed examples. The dimensional elements add another layer to the campaign treatment, showing how printed surfaces and shaped components can complement one another. The project offers a view of retail presentation as a collection of connected details, rather than a single image.
The thinking behind the work
Connect the graphic with the physical display.
Data Image’s print and display production capabilities help beauty teams explore how campaign artwork can work alongside structure and lettering. Considering those elements together creates more ways to express a visual identity around the product. This work provides inspiration for display formats where the brand message, merchandise and supporting forms contribute to one coordinated presentation.
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Explore the detail.
