3D displays
Small pack. Big personality.
PLOUISE
This oversized PLOUISE product replica turns recognisable packaging into a physical brand statement. The shaped top, glitter-effect graphic treatment and enlarged pack typography retain the character of the original product at a different scale. It is an example of factice: a product form made for display rather than use.
The thinking behind the work
Make the product the talking point.
Giant product replicas can anchor a launch, window or brand activation. Their success depends on keeping the proportions and printed detail recognisable as the size changes. We bring large-format print and dimensional construction together to explore that balance.
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Explore the detail.
