Retail displays
Fragrance. Given a stage.
Mugler
We produced this freestanding retail display for Mugler. A tall campaign panel rises above a branded product unit, bringing fragrance imagery and the physical display together in one compact format. The photographed A*Men Angel treatment shows how a strong graphic identity can carry through the entire structure.
The thinking behind the work
One coordinated brand presence.
Freestanding point-of-sale displays need a clear message from a distance and considered detail up close. Coordinating the print, panel shapes and product presentation helps those two views work together. We can discuss the footprint, product requirements and production route for your own fragrance campaign.
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Explore the detail.
